Increase your web presence with a creative and dynamic website that will excite and engage with your target audience.

Melon’s experience in creating original website designs will emphasise your company ethos, values and style whilst remaining functional and informative for your users. Melon will create a design that will interact with visitors, through easy navigation and intuitive interfaces, providing a friendly, inspiring and enjoyable visit to your website.

Creative Design

The Melon 'ideas factory' unites our talented designers and web developers to create new, fresh and exciting ideas. We create engaging and effective designs, which will promote and build your brand, fit with current trends and have impact. We actively seek out new technologies, unique styles and innovative features to ensure your website will always look fresh and appeal to your target audience.

User Experience & Information Architecture

Melon understands that all visitors to your website will have different needs and expectations. That’s why we plan websites to cater for a great number of browsing routes in order to achieve maximum (selling) potential. We use information architecture to develop a best-practice approach for your site - to plan the path of the visitor to your product or service in the best possible way. This allows your visitor to make an informed decision to generate an enquiry or purchase.

User Experience and information architecture is the foundation for a great website. It is the blueprint of how your site will function, incorporating how users will be able to navigate and find the information they are after, and also how they can make a purchase or generate an enquiry. Melon produce this blueprint before any website design is started to ensure every aspect has been considered and evaluated. You will have the opportunity to get a feel for the proposed site, see how we envisage the pages to behave, and provide feedback or suggestions.

Usability and Accessibility

Melon will ensure your website is usable and built to comply with the latest web design and build legislation such as the Disability Discrimination Act (DDA). Each web user is different so to make your website universally accessible is a difficult task. Free tools such as Bobby Accessibility Checker and Lynx Web Viewer will check accessibility at a basic level, but can only test for technical errors, not human problems. That’s why it’s important to choose a company with experienced web developers and testers to make your website compliant and widely accessible. The benefits of adhering to these standards include:

• avoiding prosecution!
• increasing the amount of visitors who can use your website,
• enabling search engines to read your site easily,
• guaranteeing your site is viewable on other internet ready devices,
• saving annually on site maintenance costs,
• reducing time taken to manage content,
• reaching more customers!