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UCS Active University College School is a leading public school based in Hampstead, London. An aspirational, quality feel needed to be communicated through the launch materials for UCS Active - the new state-of-the-art health and fitness club developed by UCS. The communications developed by Melon needed to appeal to both the students already attending UCS and the local community. With clean, modern living and the fantastic architectural design of the new facility in mind Melon set about creating a suite of literature to launch the facility and build club membership. After a successful initial phase of promotional work Melon has spear headed the further development of day to day marketing, support materials and member promotions. "Melon have really encompassed the personality of the brand we were looking for and we’re delighted with the style developed - it has truly surpassed our expectations." Paul Eggleton Enterprise Director |
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www.ucsactive.org.uk | |||||||||||||||||||||||
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