Halo

Click here to view the Halo website

Melon has been working with Intamac Systems Ltd to launch a new product to market. Intamac developed a new range of products and services that deliver the complete 'connected home' meaning you can monitor your home security, energy usage, view live camera feeds, care for elderly relatives and much more.

Intamac gave the exciting challenge of branding this new innovative product, the result of which was, Halo. Melon provided Intamac with a new product name, a complete brand tool kit, e-commerce website, promotional materials, user guides and packaging.

The launch was just the start of getting this product in to peoples homes. Ongoing activities were essential to ensure that the profile of Halo was continually raised and maintained. Melon is working with Intamac and the Halo brand by providing strategic marketing support.

The website is a key part in promoting and selling this product and establishing a prominent place in the industry. From the start Melon understood the needs of the client and the future of this product; a long-term plan. Melon made sure that the website was fully content managed with our own Engine CMS and was future proofed from the planning stages, by being fully optimised with onsite SEO, which is all achieved and maintained via Engine.

Melon provides a comprehensive SEO programme, including activities such as PR, article writing, relevant directory linking and keyword analysis. Each month this is compiled together to present Intamac with a full report of activities, article writing and page rankings to ensure we can monitor the progress and react accordingly to industry changes.

Melon are continuously working with the Halo brand, creating support materials, maintaining consistency and maximising its exposure in an extremely competitive industry.

Client Testimonial

"It is a pleasure working with the team at Melon Design and the excellent branding, print and website design work reflect the high level of innovation, dedication, quality and service they continue to deliver. An excellent partner-client relationship has developed, which we hope will continue to grow."

Sean Meagher
Online Marketing Manager, Intamac Systems

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